Case Analysis Sprod Bnf V Public Relations Oriented...

Introduction At first, the NSW Supreme Court found that the Public Relation Oriented Security was not vicariously liable as the assault was motivated by guard’s blood lust and want beyond the reasonable acts. In Sprod bnf v Public Relations Oriented Security Pty Ltd[1], the court of appeal was faced with complex difficulty concerning the employee’s authority either the authority of the employee is within the scope of employment or not which may resulted in vicarious liability. Material Facts The appellant, Mr. Sprod who was acting drunk and assaulting inside a pizza shop, prompted the owner of the shop to call security guards from the respondent, Public Relations Oriented Security Ptd Ltd. The assault occurred after the appellant†¦show more content†¦Secondly, the employers must constitute their employee with appropriate action. Although the employer held an appropriate license, the employer may still be liable of their acts due to the employee negligence[14]. Especially in regard with dangerous environment, assault scenario can easily arise due to the security where alcohol increases the assault[15]. Legal Development Further area left unanswered by Sprod bnf v Public Relations Oriented Security was highlighted in McCracken v Melbourne Storm Rugby League Footbal Club (2005)[16]. This case stated that employer is imposed vicarious liability upon employer for animosity act or criminal act by employees. The case also stated that there must be closely connection within the authority of employees and act by which their employer was considered to be vicariously liable. This case may resolve the entire issues rise in Sprof bnf v Public Relations Oriented Security. Conclusion The connection of an employee s acts to his or her employment may sometimes extend to events that occur outside the physical confines of the workplace. References Lo Surdo, A. (2008) The latest word from the High Court on vicarious liability, LAW SOCIETY JOURNAL, September 45 (8), pp.64-65. Sprod bnf v Public Relations Oriented Security Pty Ltd [2007] NSWCA 319. State of New South Wales v Lepore [2003] 212 CLR 511, 536 per Gleeson CJ. Fisher, C. (2008) Are Employers Liable for an Employee’s Criminal Doing? February,

Most Difficult Topics a Computer Science Student Encounters

I. INTRDUCTION This research entitled, â€Å"A study on The Most Difficult Topic a Computer Science Student Encounters†, was made in partial fulfillment of the requirements in Operations Research I. Guided by my Professor, Mrs. Realinixa Krishnan, I am trying to cite the topic which most Computer Science Student perceive as the most difficult in order for me to show computer educators which topics to focus and give more time to. Because of the fact that every year level receives different amounts of knowledge, I made my research vary according to year level. II. RELATED LITERATURE As the research continued I gathered several related articles as completion to the given format of the said research. Dan Zambonini said on his web blog at†¦show more content†¦Sci. Student Encounters† Directions: Please honestly rank the topics below from 1-12 according to your personal perception on their level of difficulty (1-easiest†¦12-most difficult). Please fill the box of your respective year level. For first year students:Name: a) Surfing the Internet (for researches) b) Encoding school projects c) Downloading and installing d) Computer terminologies e) Computer Games f) Typing Lessons g) Knowledge on Operating Systems h) Microsoft Excel i) Using Removable media (flash, floppy, USB, etc.) j) Email and chat messaging k) Microsoft Word l) Troubleshooting | For Second year students:Name: a) Surfing the Internet (for researches) b) Encoding school projects c) Downloading and installing d) Computer terminologies e) Presentations on PowerPoint f) Computer Games g) Troubleshooting h) HTML Designing (Web pages) i) Knowledge on Operating Systems j) Microsoft Excel k) Email and chat messaging l) Using Removable media (flash, flop py, USB, etc.) | For third year students:Name: a) Surfing the Internet (for researches) b) Encoding school projects c) Downloading and installing d) Computer terminologies e) Presentations on PowerPoint f) Computer Games g) Creating a Database h) Programming (Using Visual Basic) i) OS Installation and Reformatting j) Photo Editing k) HTML Designing (Web pages) l) Troubleshooting/Hardware | For fourth yearShow MoreRelatedThe Invention Of Light Microscope By Robert Hooke846 Words   |  4 Pages Since the invention of light microscope by Robert Hooke and the study of living cells, knowledge in the field of science has developed tremendously. 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Advertising for Visa Infinite Market and Growth- myassignmenthelp

Question: Write about theAdvertising for Visa Infinite Market Size and Growth. Answer: Introduction Canada is one of developed countries that focus on Visa Premium Loyalty Program (VPLP). In that connection, the concept of Visa infinite market size and growth in Canada has been used in to attract loyalty consumers. This is integrated with various market segments through scrutinization of customers data in Canada. Thus, this paper focus on critically analyzing these aspects in relation to Canadian market. Visa Infinite Market Size and Growth Canada has been using credit cards to conducts business transactions in many business fields. That board involved in issuing credit cards in Canada is constantly performing product innovation so as to come up with reward programs that focus on attracting loyalty consumers. The market size and growth of Visa infinite in Canada has been propelled by constant use of Visa and MasterCard that make a lot of money in every swipe transaction made by loyalty consumers (McGregor, 2012). The program undergo growth so as to keep consumers spending on their Visa. Typically, Visas top loyalty program is referred as Visa Infinite in Canada. The market size of Visa Infinite is also associated with Visa Infinite Privilege. Due to large number of working population in Canada, Visa Infinite market size and growth has been increasing at a significant rate of 10% per year (Dann Dann, 2007). This is because, the Visa Infinite cards need a personal annual income of about $60,000 to $100,000 per household. This is reasonable amount to majority of households in Canada. There are other factors that influence market size and growth of Visa Infinite in Canada. These factors are highly interconnected with benefits of Visa Infinite. Basically, they are targeted towards high income earners, established professionals and affluent people. In that connection, market size and growth is tailored towards these groups. Visa Infinite Market Segments in Canada The market segment covered by Visa Infinite in Canada revolves across three areas. That is, concierge, travel and hotel, food and wine. If we consider the market segment on travel and hotel, high income earners can books hotel and travel services that are associated with benefits such as automatic room upgrade, free in-room internet, VIP guest status and best available guarantee. In terms of market, the above segment areas apply Visa Infinite in Canada. These fields make the market for Visa Infinite sustainable. Thus, travel and hotel, food and drink, sports and entertainment, concierge along with other benefits make the number of people demanding for Visa Infinite services to increase (Kotler, 2011). Visa Infinite is used by consumers to book travel services through www.visainfinite.ca. More than 900 properties in Canada and worldwide are accessed through Visa Infinite Cards. Visa Infinite Customer Data in Canada Customer data on Visa Infinite in Canada is also very essential. Priority customers receive Visa Infinite Debit Card that tend to recognize the customers based on their status. This data determine the type of service a particular customer required (Fletcher, 2012). Visa Infinite is much acceptable than other premium card. For that reason, customers data is usually up to date. It recognize customers based on details verified in the customers profile. References Dann, S., Dann, S. (2007).Competitive marketing strategy. Pearson Education Australia. Fletcher, F. (2012). Business Problem Solving. Routledge. Kotler, P. (2011). Framework for Marketing Management. Pearson. McGregor, D. (2012). The Human Side of Enterprise. New Yolk, 21.

Anorexia A Physical and Mental Disorder Essay Example For Students

Anorexia: A Physical and Mental Disorder Essay INTRODUCTIONAnorexia Nervosa is a mental condition which affects ones both physical and mental health. It is a condition that causes one to have a distorted self-image and forces themselves to starve even if their body weight is already dangerously low. They often restrict their food intake to the point where they are extremely thin.Anorexia is found to occur most often in women, especially those who are aged 15 to 35. There have been cases reported as early as the age of 7 and as late as the age of 80. Researchers believe that about 5 to 10 percent of women overall have a distorted body image but approximately 1 to 2 percent of those women suffer from anorexia nervosa. Often at times anorexia can begin during the early teen years. Over 90 percent of the victims of anorexia are found to be women but yet many cases go unnoticed or unreported. The definition of one who is anorexic is that they are approximately about 15 percent underweight for their age and height, yet still refuses to gain the weight required to be at the minimal standard. They have an intense fear of gaining weight and often starve themselves to the point where there are not receiving the proper nutrients and intake required for a healthy diet. Often anorexics restrict themselves to fewer than 1000 calories per day and may even go as low as 100 calories a day. CAUSESAnorexia Nervosa has often been associated with both being a physical and mental disease.The number one cause of anorexia has often been believed to be a low self-esteem and a distorted body image. In fact, many anorexics think they are fat when in reality they are just the normal weight for their age and height. Often one develops anorexia in order to obtain a perfect body image in their perception. The goal to obtain the perfect body results in an obsession with dieting, weight and exercise. Those who suffer from anorexia are often depressed, withdrawn, or may feel the need to be in control. They may feel that starving themselves gives them total control of their body. Also, anorexics can be perfectionists, which may cause the need to have the ideal body. Another cause of anorexia has been said to be the image produced by the media and society, which portrays the ideal person to be fit and thin.Many anorexics have been said to believe that they only way to be considered attractive and successful was to be thin. Pressure from families and peeps has also been stated as a caused for anorexia.Comments about their appearance and weight have driven anorexics to starve themselves. As well, previous abuse has also driven people to become anorexic.SYMPTOMSThe symptoms of anorexia can be broken down into two main aspects: physical and behavioral. The physical symptoms of anorexia include a stop in the menstrual cycle, fatigue, weakness, hair loss and a change in the patterns of the heart. Often the loss of the menstrual cycle is one of the most common side effects of anorexia. One who is anorexic can be prone to fainting, dizziness and abnormal heart behavior. Also, anorexia can cause dry, brittle hair and bones and failure in the function of the kidney. A victim of anorexia may also be prone low blood pressure and abnormal heart rhythms. Meanwhile, the behavioral effects of anorexia can include depression, lack of sleep, irritability and they may become withdrawn from friends and family. Another symptom of anorexia is an obsession with exercise.Anorexics have been known to exercise for hours at a time for almost all of the days of the week. .u6813ca580466e02a6c0a8eeca7816293 , .u6813ca580466e02a6c0a8eeca7816293 .postImageUrl , .u6813ca580466e02a6c0a8eeca7816293 .centered-text-area { min-height: 80px; position: relative; } .u6813ca580466e02a6c0a8eeca7816293 , .u6813ca580466e02a6c0a8eeca7816293:hover , .u6813ca580466e02a6c0a8eeca7816293:visited , .u6813ca580466e02a6c0a8eeca7816293:active { border:0!important; } .u6813ca580466e02a6c0a8eeca7816293 .clearfix:after { content: ""; display: table; clear: both; } .u6813ca580466e02a6c0a8eeca7816293 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u6813ca580466e02a6c0a8eeca7816293:active , .u6813ca580466e02a6c0a8eeca7816293:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u6813ca580466e02a6c0a8eeca7816293 .centered-text-area { width: 100%; position: relative ; } .u6813ca580466e02a6c0a8eeca7816293 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u6813ca580466e02a6c0a8eeca7816293 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u6813ca580466e02a6c0a8eeca7816293 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u6813ca580466e02a6c0a8eeca7816293:hover .ctaButton { background-color: #34495E!important; } .u6813ca580466e02a6c0a8eeca7816293 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u6813ca580466e02a6c0a8eeca7816293 .u6813ca580466e02a6c0a8eeca7816293-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u6813ca580466e02a6c0a8eeca7816293:after { content: ""; display: block; clear: both; } READ: Patrick Gibeau, 50917160, lab section A2 Essay They may also become obsessed with the food they eat, the amount of food that they take in, and may even deny that they have a problem. Often they cut their food into tiny pieces or eat food slowly and may even dispose of food secretly. In fact, about 30 percent of anorexics begin to have Bulimia Nervosa, which is the process of eating food but then using laxatives to induce vomiting. TREATMENTSThere are many ways to treat a victim of anorexia. One method is by psychological counseling. A problem with treating anorexia is getting the victim to first admit that they have a problem, and to not deny their illness any longer. Through counseling, the root of the victims problem is found. They are helped to find and recognize their distorted view of their body. Also any form of abuse they may have been through is brought up and often family members are in counseling sessions to help the victim.It has been found that group-counseling sessions have been found to be useful because a common perception of the problem is found. For the physical aspect of anorexia, weight gain is the first step to recovery.Some patients may even have to be hospitalized because their weight loss has been so severe. Physicians may prescribe gradual increases in food intake and dietary supplements, and tell a patient not to exercise. In the most severe cases, especially if a patient resists instructions to eat, nutrients and fluids may be administered intravenously.During hospitalization, patients receive both physical and mental care. They may have to stay there for a few days or even weeks at a time to help treat anorexia. However, the mental effects of this disease may take longer to treat. With both physical and mental care, anorexia can often be treated and its effects can be reversed. Researchers estimate that of those diagnosed with anorexia nervosa, 42 percent recover, 30 percent improve somewhat, and more than 20 percent suffer from a chronic eating disorder. New ways are being found to prevent anorexia. Through self-image awareness, the virtues of self-esteem and acceptance are being promoted. Perhaps with less emphasis in society over appearance, anorexia may finally be prevented. Words/ Pages : 1,043 / 24

To Kill A Mocking Bird Essays (817 words) - To Kill A Mockingbird

To Kill A Mocking Bird "You never really understand a person until you consider things from his point-of-view -until you climb into his skin and walk around in it," these are the words spoken by Atticus Finch when giving advice to his little girl, Jean Louise, "Scout." This theme, "do not judge a person before you get to know them," is something most children, during this day and age, are taught when they are very young, and is the reoccurring theme in To Kill A Mocking Bird. The two clear examples of this theme are with Arthur "Boo" Radley and Tom Robinson. When the characters are first met, they are introduced as bad and maybe even evil people. However, when the characters start to develop, it can be noticed that they are actually good people. In To Kill A Mocking Bird, from the time Arthur "Boo" Radley was a small boy until the time he was a grown adult he was a very misunderstood character. When the children of Maycomb, like Jem and Scout, were young, people would tell horror stories about Boo. One of them was when Boo allegedly stabbed his father with scissors, but throughout the book, it was foreshadowed that Boo really was not a bad person. The first example of the foreshawdowing was when Jem got his pants stuck on the fence, and Boo sewed them up and folded them for when Jem came back to claim them. Then, when Miss Maudie's house caught on fire, Scout was standing outside watching, and Boo put a blanket around her shoulders, so she would not get cold. Finally, Boo kept giving Jem and Scout "gifts." "Neighbors bring food with death and flowers with sickness and little things in between. Boo was our neighbor. He gave us two soap dolls, a broken watch and chain, a pair of good-luck pennies, and our lives." The greatest thing Boo Radley did, that definitely made him a good person was he saved Jem's and Scout's lives from a crazy Bob Ewell. To both Finch children, Boo was a very scary person at first, but in the end, he was a kind and caring person. "I don't know, but they did it. They've done it before and they did it tonight and they'll do it again and when they do it-seems that only children weep. Good night," declared Atticus about Tom Robinson's verdict. Tom Robinson was a character who was found guilty of raping a white women. In the South there was a hierarchy, based on name and race, like a caste system. Tom Robinson was at the very bottom of this hierarchy, because he was black. Even with the overwhelming evidence that pointed to his innocence, he was found guilty. In a way Tom Robinson was found guilty even before he walked into the courtroom because of his race. Many people, including Atticus, knew that verdict would be "guilty" even before the trial started, unless a miracle happened. Tom Robinson was "judged" before anyone knew anything about him. If the jurors would of kept in mind, "do not judge people before you get to know them," an innocent man probably would not of lost his life. A book similar to To Kill A Mockingbird is Walk Two Moons. This is because the theme in Walk Two Moons is "don't judge a person until you've walked two moons in their moccasins." In both books, this is the reoccurring theme. In Walk Two Moons a girl judges her neighbor before she even gets to know her. In To Kill A Mockingbird, Tom Robinson and Arthur "Boo" Radley are both judged before anyone actually gets to know them too. The books were written at two completely different times in history, referring to how life was for everyone, but yet the themes are the same. This shows throughout history people have looked at and written about not judging people. Therefore, making it a very important moral and topic through the years. "Well, it'd be sort of like shootin' a mockingbird, wouldn't it?" These are the words spoken by Jean Loise Finch about turning in Boo Radley for Bob Ewell's killing. "Mockingbirds don't do one thing but make music for us to enjoy. They don't eat up people's gardens, don't nest in corncribs, they don't do one thing butsing their heads out for us. That's why it's a sin to kill a mockingbird." "Its a sin to kill a mocking bird," and "do not judge people before you get you know them" are

Argumentative Essay Topics About Rodeo

Argumentative Essay Topics About RodeoArgumentative essay topics about rodeo can be very difficult to write about. The truth is that people associate rodeo with the brutality and violence that some individuals choose to inflict on other individuals. At times it seems as if we associate the word 'rodeo' with our favorite television show, but these days we seem to feel more comfortable when we see an animal cruelty incident on the news.When you are trying to write argumentative essay topics about rodeo, you want to ensure that you do not give in to your emotions. While the rodeo spirit is truly special, there are certain things that people don't like about this sport, such as the perceived animal cruelty that some people complain about.When you write essay topics about rodeo you should choose topics that discuss the positives of rodeo. It's easy to get into the drama of the sport and forget about the positive aspects. While the negative aspects of rodeo aren't always easy to remember, there are times when you may want to remember the good things that people say about the sport.One argumentative essay topic about rodeo that you may want to consider is one that talks about the professionalism of the rodeo team. You may think that this sounds negative, but there are many professional rodeo teams. This does not mean that the sport isn't held in high regard, because the competition is fierce and teams strive to do well and win. In fact, some people consider this sport to be a lifestyle.You may find that if you have children that you'll want to talk about how all the professionals are taken care of and make sure that their career is taken care of, as in the case of those who work with horses and trainers, the same way that athletes are taken care of in real life. And since it's common practice to offer rewards to the trainers ofathletes in real life, you might want to talk about this in your essay. You should try to make a point of comparing the treatment of profession al athletes to that of the trainers and owners of rodeo teams.These topics are typically focused around a feeling of fear for the contestants and how this is not only good for entertainment purposes, but it is also a kind of competition that is bound to a whole new level of thrill. They are also less likely to be hurt in a tournament like they are in real life, so it is safe to say that there is a special kind of honor for being involved in such a thrilling event. Not all individuals enjoy being in the spotlight, but for the ones who do, these events are an absolute pleasure.There are several different arguments that you can use with these essay topics. You can take the task of defending the sport as an athlete a little further by highlighting the various highlights that he has seen during his career. You can also explore the arguments from the people who are uncomfortable with the sport and point out that there are quite a few professionals who have achieved excellence in this busi ness. You should also mention that while the sportsmanship is what makes this sport so much fun, the violence and brutality of the sport has been replaced with safety and more education.Argumentative essay topics about rodeo should not necessarily involve only speaking negatively about the sport. You can address both sides of the controversy, making sure that you don't exaggerate or defend the bad parts of the sport, but rather focus on the positive aspects that it has given to an individual.

The Internal and External Environment of Business Essays

The Internal and External Environment of Business Essays The Internal and External Environment of Business Paper The Internal and External Environment of Business Paper In an effort to achieve all this, a business entity has to interact with its internal as well as its external environments. According to Janis, Teheran and T reran (201 0), business environment refers to those aspects of the surroundings of business enterprise which have influence on the functioning of business. The world is dynamic and at times it undergoes through some changes which the business entity should be able to read so as to adapt well to these changes and hence be in a position to be able to continue its operations. It true that the managers cannot always regulate or control their environments, so it is always better to be aware of any changes that occur or that may occur, simply because these changes ultimately affect their daily day actions and decisions. For example, media reforms in Zanzibar that led to the opening up of airwaves in broadcasting to other players has had an impact on the operations of the Zanzibar Broadcasting Corporations radio and television channels. Also, related to this, was the coming on board of the free to air satellite dishes, which have made it possible for people in Zanzibar to have access to other channels other than the CB channels. Thus, for the managers of those existing channels, it was not at all possible to ignore the increased service and competition brought about by the coming on board of competitors. It is therefore a fact that, If managers do not respond to competition in appropriate time, then this will turn lethal for their organization. A business can never be profitable if it is ignoring the dynamic internal and external environment. By examining the internal and external environment, an organization develops its long term objectives and then it chooses a particular strategic pathway to achieve those objectives. But this entire recess can be completed only after a careful analysis Of internal and external environment. According to objectifications. Com, the internal environment of business are the conditions, entities, events and factors within an organization that influence its activities and choices, particularly the behavior of the employees. An organizations internal environment is actually, composed of multiple elements existing within the organization, including management, current employees and most importantly corporate culture, which ultimately defines the employee behavior. Teheran et al (2010) concur with this when hey state that, internal environment includes internal factors of the business which can be controlled by the business. It refers to environment within the organization. It includes objectives of the business, managerial policies, different departments of the organization, management and employees of the organization, labor management relationships, brand image and corporate images, physical resources including infrastructure available within the business, vision and thinking of top management, research and development activities of the organization, working conditions in the organization, morale and commitment of human resources and so on. The components of internal environment are usually within the control of business. Quality of human resources, a component of internal environment is largely responsible for success or failure of the business entity. If employees of an organization are skilful and committed, then they can take the business entity to great heights. However, on the other hand, if they are disgruntled, to an extent that they can even go on an industrial action, the activities of the organization can be jeopardized. If directors of an organization have broad vision and creative thinking, they can foresee changes that may affect the organization. As a matter of fact, they can then craft appropriate policies to deal with such changes on time. To some extent, the National Railways of Zanzibar can be cited as an example of an entity that failed to adapt to changes in the transport business environment and as a result it is struggling to survive. Marketing activities, which include research and development, are also part of the internal environment of a business unit. If the company is good at research and marketing activities, it can take an edge over competitors and can get larger market share. Connect Wireless can be given as an example of a many that has a strength in its research and development, whereupon after realizing that people were being charged exorbitant rates for transactions in the banking sector, it came up with a facility to transfer money using phones. Available physical and financial resources are also part of the internal environment. If the business enjoys sufficient financial resources, it can afford to spend more on research and promotional activities. Such activities aim at getting to know more information of the market and its needs and it is based on such a strength that new, appropriate products can be developed. For example, the need for people in Zanzibar to have access to internet in their homes led to availability of USB modems to people from mobile service providers such as African, Powerful, Telltale, Connect and others. Working conditions in an organization is another factor that can be looked at when the internal environment of an organization is being looked into. Where working conditions are unfavorable, employees will not stay long in the organization. As a result, there will be high labor turnover in the organization which in turn will result in poor service delivery by the organization. Dilemma (2012) in his research on the impact of high labor turnover on the service delivery of Mutual Rural District Council found out that excessive turnover had been costly and harmful to the operations of the entity. Gain et al (2010) define the external environment of a business as, the set of external factors such as the economic factors, socio-cultural factors, government and legal factors, demographic factors, ego-physical factors which are uncontrollable in nature and affect business decisions of a firm or company. Reinforce and Schools, cited by Gain et al (201 0), The environment of equines consists of all those things to which it is exposed and by which it may be influenced directly or indirectly. The external environment factors of a business can be categorized into: l) Micro/operating environment, which includes suppliers, customers, market intermediaries, competitors and public as well as ii) Macro/General environment, which encompasses economic environment, political environment, socio-cultural environment, technological environment, natural environment, demographic environment and international environment. This presentation will explain customers, public, economic environment, genealogical environment as well as demographic environment. Customers are a central point of any business organization. Success of a business organization depends upon identifying customers needs and then making efforts to produce products that will satisfy such needs. Because of many players in several sectors of the economy it has become challenging for some business entities to satisfy the needs of customers. As a result, those that fail to adhere to customers needs will lose Customers to competitors. An example is that of Intone, a mobile service operator that has lost a lot of customers to Connect Wireless. According to Gain et al (201 0), public is any group that has actual or potential interest in the business. To achieve this interest, it has its impact on the business. An example of public is media. This includes newspapers, magazines, or journals which may publish favorable or adverse remarks about the company. Both types of remarks in media have effect on the reputation of the company. For example, negative reporting about the Zanzibar Open University in 2011 led to a sharp drop in the enrolment statistics of that institution. The economic environment refers to those economic factors which have impact on the working of business, that is, economic system, economic policy, nature of economy, trade cycles, economic resources, level of income, distribution of income and wealth and so on. For instance, the level of income of the working class determines the disposable income of those employed. As a matter of fact, the more disposable income workers have the more products they would buy. For example, if a lot of people have significant disposable incomes it means that for a business entity that is into car selling, more cars may be bought. Technological environment comes about as a result of systematic application f scientific or other organized knowledge to practical tasks. The past fifty years or so has seen a substantial development of technology, enabling man to save lives, generate and distribute energy, discover new materials and substitutes as well as introduction of machinery in place of manpower. Some developments resulting from technological innovations have been seen to wonders while some are destructive. For example, knowledge that was developed leading to SUCCessfUl operations of hearts and transplantation Of kidneys have been seen as wonders whilst the production of hydrogen bombs have proved to be a horror. Demographic environment is the study of features of population such as its size, growth rate, age composition, sex composition, education level, income level, family structures and so on.